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Relationships & Revenue – Opportunities From Offering Credit Cards in Today’s Market
Last year, credit union membership grew by 2.1% - more than double the rate of population growth and the strongest advance in the past decade. Loan originations hit an all-time high and grew by 29% compared to 2011, and industry earnings totaled 0.84% - a 16 basis point improvement over... Read more...
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An Open Letter To Justin Bieber (re: Prepaid Debit Card) by Ron Shevlin at Snarketing 2.0
Yo J-Man: You don’t know me from Jack, but I’ve got some advice for you regarding your newly announced prepaid debit card, so I hope you’ll hear me out. I may be a lot older than you, but we have a couple of things in common: 1. We’re both great... Read more...
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Use Photo Cards to Change Cardholder Behavior
Initiating a photo cards program can have far-reaching impact. Beyond simply offering choice in an effort to draw in more customers or to create affinity with those customers, photo cards can work to attain different, more portfolio-specific goals. For instance, increasing non-interest income is a major goal for many credit... Read more...






